Let’s be honest—not everyone wants to post every day on LinkedIn. The idea of posting daily updates, thought leadership threads, or personal career stories might feel overwhelming, inauthentic, or simply not your style.

The good news? You don’t have to post every day to get noticed. In fact, with a few smart tweaks and intentional actions, you can attract recruiters, build credibility, and open doors—quietly and effectively.

Engage Strategically (Without Posting Your Own Content)

You don’t need to create content to be visible—you just need to interact with the right content.

Try this:

• Comment thoughtfully on posts from industry leaders, companies you admire, or recruiters in your field.
• React to updates from your network—especially job changes, promotions, or shared articles.
• Share posts occasionally with a short insight or question. Even once a month can boost visibility.

Comments that add value (e.g., insights, questions, or personal experiences) are more likely to be seen by others.

Build a Targeted Network

You don’t need thousands of connections—just the right ones.

Focus on:

• Recruiters in your industry or region.
• Peers in roles you aspire to.
• Hiring managers at companies you’re interested in.

When sending connection requests, including a brief, friendly note can be advantageous however make your stand out as it's a common tool used nowadays.

Stay Active—But on Your Terms

You don’t need to be on LinkedIn every day. But consistency matters. A simple weekly routine such as the below could be helpful:

• Monday: Comment on 1–2 posts in your field.
• Wednesday: Connect with 1–2 new people.
• Friday: Review your feed and engage with anything relevant.

Even 15–20 minutes a week can keep you visible and top-of-mind.

Join and Participate in Relevant LinkedIn Groups

You don’t need to post, but being part of active industry groups allows you to:

• Follow discussions
• Connect with like-minded professionals
• Occasionally comment or ask questions to stay visible

You don't need to be a LinkedIn influencer to find your next career step. Through a little bit of engagement and your connections you can get in front of the right people. If you're looking for the next move in the Building Services sector - whether interim or permanent and any seniority level - Cento can help you find what you're looking for. Give our team a call on 01509 615290 or email admin@centogroup.com.